Doesn’t Shopify already have a WordPress plugin?

Shopify used to have their own WordPress plugin, but it has been discontinued. Shopify has instead moved attention to their Buy Button which is an open-source library that allows you to embed products with snippets of HTML and JavaScript. The main drawback to this is that Shopify uses iFrames for the embeds which limit the ability for layout customizations.

ShopWP instead uses a combination of the Buy Button and Shopify API to create an iFrame-free experience. This allows you to sync Shopify data directly into WordPress. We also save the products and collections as Custom Post Types which unlocks the native power of WordPress.